All posts tagged with write a great online dating profile

Meet the hiking boot that takes online dating to new heights.

I was putting together my monthly newsletter. It includes a section on how certain techniques used to write billboards can help us when marketing our own selves. In doing the research for that section, I came across this billboard and I just loved it! It’s so simple, catchy and memorable. It’s also a very good example of how you can take something commonplace, like a hiking boot, and make it stand out. Better yet, that otherwise boring shoelace becomes magical… read more